EYRE


[Font Design, Poster Design]
InDesign, Photoshop, Illustrator, Figma

Eyre is a one-stroke font that combines sleek modern design with soft rounded curves. It is futuristic yet friendly with smooth lines that flow effortlessly. It's a font that’s not just functional but also fun to look at, with a rhythm that makes it feel at home in both tech-driven and creative spaces. 



Bobblehaus


[Poster Design]
InDesign, Photoshop, Illustrator, Figma

Bobblehaus is a fashion brand that celebrates creativity and community. It hosts an expansive variety of events in its NYC flagship store, including mini music concerts, comedy shows, launch parties, and gallery receptions. During my time there, I had the pleasure of creating a series of posters for these dynamic gatherings, each tailored to capture the essence of the occasion. 



Doughee Pizza


[Identity Design, Branding]
InDesign, Photoshop, Illustrator, Figma


Doughee Pizza is my vision of a cozy pizza boutique with a playful vibe in the heart of the city. It features a cursive doodle-style logo, vibrant colors and little illustrations.  Doughee Pizza is a place where friends gather to enjoy great food, and unforgettable moments.




Flos Dental


[Identity Design, Branding]
InDesign, Photoshop, Illustrator, Figma


FLOS is a branding project that reimagines a traditionally boring product, dental floss, through the lens of Gen Z street culture.  It is a conceptual oral care brand that blends edgy typography and playful copywriting to make dental hygiene feel fresh, relevant, and even cool. The design system includes product packaging and social media mockups. The tone is confident, cheeky, and unapologetically stylish—encouraging Gen Z to floss not just for health, but for the flex.